Create & Sell Online Wi-Fi Plans
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Summary A plan is a sellable package of Wi-Fi access — a duration, a data allowance, and a speed at a set price — that guests buy directly on your captive portal by Pix, card, or WhatsApp. Plans are how you sell access without being present. You can pause, resume, and delete plans and edit the price; to change other details, create a new plan.
What Is a Plan?
Section titled “What Is a Plan?”A plan is an offer guests see on your captive portal: “R$5 buys 1 hour at 5 Mbps,” “R$15 buys 30 days.” When a guest picks a plan and pays, WiFi Monetization mints the access for them automatically and connects them — no code to hand over, no action from you.
Plans are the online counterpart to printed codes. Codes are for in-person, cash sales; plans are for self-service and recurring revenue. Most operators use both.
Before You Create a Plan
Section titled “Before You Create a Plan”A plan can only be bought if a payment method is enabled, so guests have a way to pay. Set up Pix, a card or mobile-money gateway, or WhatsApp selling first — or right after. If you enable Pix but have no plans, the app reminds you there is nothing to sell yet.
How to Create a Plan
Section titled “How to Create a Plan”Step 1: Open Plans
Section titled “Step 1: Open Plans”Open your voucher and go to the Plans section. Start a new plan.

Step 2: Define what the guest gets
Section titled “Step 2: Define what the guest gets”- Duration — how long the plan lasts, in minutes, hours, or days.
- Data — unlimited, or a cap in MB/GB.
- Speed — unlimited, or a limit for fair use and satellite links.
See Set Data & Speed Limits for guidance on caps.
Step 3: Set the price
Section titled “Step 3: Set the price”Set the price and currency. The plan-create screen shows a guest-facing offer card as you type, so you see the offer the way a buyer will — the value (“1 hour at 5 Mbps”) sitting right next to the price. This makes it easy to sanity-check that the offer reads clearly.

Step 4: Publish
Section titled “Step 4: Publish”Create the plan. It appears on your captive portal, sorted alongside your other plans from cheapest to most expensive, ready for guests to buy.
Managing Plans
Section titled “Managing Plans”From the Plans section you can:
- Pause a plan to stop selling it temporarily, and resume it later.
- Delete a plan you no longer offer.
- Edit the price of an existing plan.
How to Design Your Plan Lineup
Section titled “How to Design Your Plan Lineup”Setting up a plan is easy; deciding which plans to offer is where operators get stuck. Use the guidance below as a starting point, then let the Dashboard show you what actually sells.
How many plans should I offer?
Section titled “How many plans should I offer?”Two or three. More options feel generous but usually sell less: when a guest faces a long list, they stop to deliberate and often leave without buying. Start with a short pass and a longer pass, and add a third only when demand is clear. A small, clear ladder converts better than a wall of choices — and it is easy to change later.
What duration fits my venue?
Section titled “What duration fits my venue?”Duration should match how long a guest actually stays. Common starting points:
| Venue | Typical durations | Why |
|---|---|---|
| Café / bar / restaurant | 30 min – 2 h | Matches a visit; short passes turn tables and repeat sales |
| Hotel / coworking | 1 day / multi-day | Guests stay for a session or several days |
| Condominium / building | 30 days (monthly) | Recurring access for residents and their guests |
| Event / fair | Event-length or 1-day pass | One purchase covers the whole visit |
| Rural / Starlink community | 1 day / 1 week | Affordable, frequent top-ups for a shared link |
Should I limit speed — and to how much?
Section titled “Should I limit speed — and to how much?”A speed limit protects everyone’s experience when many guests share one uplink. Limit speed when your connection is shared or capacity is tight (satellite, LTE, a busy café); you can leave it unlimited on a fast, lightly-loaded fiber link.
What to consider: your total uplink bandwidth, how many guests connect at once, and what you want to enable — browsing and social, or video and downloads. Rough guide per guest:
| Guest experience | Speed per plan |
|---|---|
| Browsing, messaging, social | 2 – 5 Mbps |
| Comfortable HD video | 5 – 10 Mbps |
| Premium / power users | 10 Mbps+ or unlimited |
A faster tier at a higher price is also an honest upsell: sell a “Basic” and a “Turbo” plan and let guests choose.
Should I limit data — and to how much?
Section titled “Should I limit data — and to how much?”Cap data when your backhaul is metered or costly (satellite, LTE) so a few heavy users don’t consume your whole allowance. On an unlimited fiber link, you can usually leave data unlimited. Rough guide:
| Plan | Data cap |
|---|---|
| Short pass (hours) | 500 MB – 1 GB |
| Day pass | 1 – 3 GB |
| Week / month | 5 – 15 GB, or unlimited on fiber |
You can also sell data-only plans (a volume with no time limit) — a natural fit for satellite communities that pay by the gigabyte.
The mechanics of applying caps are in Set Data & Speed Limits.
Price it so the value is obvious
Section titled “Price it so the value is obvious”- Anchor value next to price. Name plans in plain terms (“1 Hour”, “1 Day”, “30 Days”) so the guest instantly grasps what the price buys.
- Keep it honest. Real durations, real speeds, no hidden conditions — trust is what turns a first sale into a repeat one.
Keep improving
Section titled “Keep improving”- Launch small, then tune. Start with two plans, watch which one sells on the Dashboard, and adjust prices or durations from real demand.
- Combine channels. Pair online plans with printed codes for people who prefer to pay cash at the counter.
- Extend your reach. Add a Point of Sale reseller to sell in places you cannot staff.
- Test before you launch. Use the Builder’s “test as a guest” simulator to buy your own plan and confirm the offer reads clearly.
Frequently Asked Questions
Section titled “Frequently Asked Questions”How do guests pay for a plan? On the captive portal, by Pix, by card or mobile money through your gateway, or by arranging payment over WhatsApp. See Receive Pix Payments.
Can I edit a plan after creating it? You can edit the price and pause, resume, or delete the plan. To change the duration, data, or speed, create a new plan.
In what order do plans appear to guests? Plans are listed from cheapest to most expensive on the captive portal.
What is the difference between a plan and a code? A plan is bought online and mints access automatically; a code is a printed credential you hand out for in-person sales.
Do I need a payment method to sell plans? Yes. Enable at least one payment method so guests can pay.
Explore next: Receive Pix Payments · Set Data & Speed Limits · Get Paid — Payout & Financeiro · Dashboard, Realtime & Reports
Ready to sell your first plan? Start your free MKController account or talk to our team on WhatsApp.